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Strategic management of technological innovation /
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Schilling, Melissa A
Published 2005
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New product development : an empirical study of the effects of innovation strategy, organization learning, and market conditions /
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Kumar, Sameer
Published 2005
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What customers want : using outcome-driven innovation to create breakthrough products and services /
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Ulwick, Anthony
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Year of Publication: 2005
Suggested Topics: Strategic planning
Suggested Topics: New products
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